{"id":80090,"date":"2012-04-26T21:35:27","date_gmt":"2012-04-27T02:35:27","guid":{"rendered":"http:\/\/metroactive.org\/wordpress\/?p=80090"},"modified":"2012-04-26T21:35:27","modified_gmt":"2012-04-27T02:35:27","slug":"lcbo-introduces-new-sweetness-descriptors-for-wine","status":"publish","type":"post","link":"https:\/\/metroactive.org\/wordpress\/2012\/04\/26\/lcbo-introduces-new-sweetness-descriptors-for-wine\/","title":{"rendered":"LCBO INTRODUCES NEW \u201cSWEETNESS DESCRIPTORS\u201d FOR WINE"},"content":{"rendered":"<p style=\"text-align: right\">Liz Palmer<\/p>\n<p style=\"text-align: left\">LCBO is launching a new \u201csweetness descriptors\u201d program starting April 29.\u00a0 This program will provide useful tasting information to assist consumers when purchasing wine.<\/p>\n<p>The new program will replace the current sugar code numbering system, which currently indicates wines as being a \u201c0\u201d, \u201c1\u201d or \u201c2\u201d\u2026<\/p>\n<p>This program, a first for LCBO, will consists of two elements. The first is a science-based descriptor system that reflects on how dry or sweet a wine tastes. There are five sweetness descriptors:<\/p>\n<p>Extra Dry (XD) &#8211; No perceived sweetness, clean crisp acidic finish.<br \/>\nDry (D) &#8211; No sweetness perceived, well rounded with balanced acidity<br \/>\nMedium (M) &#8211; Slight sweetness perceived<br \/>\nMedium Sweet (MS) &#8211; Noticeably sweet<br \/>\nSweet (S) &#8211; Distinctively sweet<\/p>\n<p>The second is a listing of the actual sugar content as\u00a0 \u201cgrams of sugar per litre\u201d. Both of these elements will be displayed on the redesigned bin tags located on store shelves, and in-store signs.<\/p>\n<p>Initially, the sweetness descriptors and sugar content information will be used for all LCBO table wines, however, only the sugar content information will be available for LCBO non-table wines including sparkling, dessert and fortified wines. The program will also be extended to include all VINTAGES and VINTAGES ESSENTIALS wines as new releases are issued.<\/p>\n<p>The sweetness descriptors initiative is part of &#8220;Wine Shopping Made Easy&#8221;, a promotion designed to help customers shop for wine in new ways and make shopping simpler. This promotion will be in all 622 LCBO stores across the province from April 29 to May 26.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Liz Palmer LCBO is launching a new \u201csweetness descriptors\u201d program starting April 29.\u00a0 This program will provide useful tasting information to assist consumers when purchasing wine. The new program will replace the current sugar code numbering system, which currently indicates wines as being a \u201c0\u201d, \u201c1\u201d or \u201c2\u201d\u2026 This program,&hellip;<\/p>\n","protected":false},"author":14,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-80090","post","type-post","status-publish","format-standard","hentry"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.8 - aioseo.com -->\n\t<meta name=\"description\" content=\"Liz Palmer LCBO is launching a new \u201csweetness descriptors\u201d program starting April 29. This program will provide useful tasting information to assist consumers when purchasing wine. The new program will replace the current sugar code numbering system, which currently indicates wines as being a \u201c0\u201d, \u201c1\u201d or \u201c2\u201d\u2026 This program, a first for LCBO, will\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/metroactive.org\/wordpress\/2012\/04\/26\/lcbo-introduces-new-sweetness-descriptors-for-wine\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.8\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"MetroActive Lifestyle Network | Where People &amp; Opportunity Meet\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"LCBO INTRODUCES NEW \u201cSWEETNESS DESCRIPTORS\u201d FOR WINE | MetroActive Lifestyle Network\" \/>\n\t\t<meta property=\"og:description\" content=\"Liz Palmer LCBO is launching a new \u201csweetness descriptors\u201d program starting April 29. This program will provide useful tasting information to assist consumers when purchasing wine. The new program will replace the current sugar code numbering system, which currently indicates wines as being a \u201c0\u201d, \u201c1\u201d or \u201c2\u201d\u2026 This program, a first for LCBO, will\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/metroactive.org\/wordpress\/2012\/04\/26\/lcbo-introduces-new-sweetness-descriptors-for-wine\/\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2012-04-27T02:35:27+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2012-04-27T02:35:27+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary\" \/>\n\t\t<meta name=\"twitter:title\" content=\"LCBO INTRODUCES NEW \u201cSWEETNESS DESCRIPTORS\u201d FOR WINE | MetroActive Lifestyle Network\" \/>\n\t\t<meta name=\"twitter:description\" content=\"Liz Palmer LCBO is launching a new \u201csweetness descriptors\u201d program starting April 29. 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The new program will replace the current sugar code numbering system, which currently indicates wines as being a \u201c0\u201d, \u201c1\u201d or \u201c2\u201d\u2026 This program, a first for LCBO, will\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/metroactive.org\\\/wordpress\\\/2012\\\/04\\\/26\\\/lcbo-introduces-new-sweetness-descriptors-for-wine\\\/#article\",\"name\":\"LCBO INTRODUCES NEW \\u201cSWEETNESS DESCRIPTORS\\u201d FOR WINE | MetroActive Lifestyle Network\",\"headline\":\"LCBO INTRODUCES NEW \\u201cSWEETNESS DESCRIPTORS\\u201d FOR WINE\",\"author\":{\"@id\":\"https:\\\/\\\/metroactive.org\\\/wordpress\\\/author\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/metroactive.org\\\/wordpress\\\/#organization\"},\"datePublished\":\"2012-04-26T21:35:27-04:00\",\"dateModified\":\"2012-04-26T21:35:27-04:00\",\"inLanguage\":\"en-US\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/metroactive.org\\\/wordpress\\\/2012\\\/04\\\/26\\\/lcbo-introduces-new-sweetness-descriptors-for-wine\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/metroactive.org\\\/wordpress\\\/2012\\\/04\\\/26\\\/lcbo-introduces-new-sweetness-descriptors-for-wine\\\/#webpage\"}},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/metroactive.org\\\/wordpress\\\/2012\\\/04\\\/26\\\/lcbo-introduces-new-sweetness-descriptors-for-wine\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/metroactive.org\\\/wordpress#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/metroactive.org\\\/wordpress\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/metroactive.org\\\/wordpress\\\/2012\\\/04\\\/26\\\/lcbo-introduces-new-sweetness-descriptors-for-wine\\\/#listItem\",\"name\":\"LCBO INTRODUCES NEW \\u201cSWEETNESS DESCRIPTORS\\u201d FOR WINE\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/metroactive.org\\\/wordpress\\\/2012\\\/04\\\/26\\\/lcbo-introduces-new-sweetness-descriptors-for-wine\\\/#listItem\",\"position\":2,\"name\":\"LCBO INTRODUCES NEW \\u201cSWEETNESS DESCRIPTORS\\u201d FOR WINE\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/metroactive.org\\\/wordpress#listItem\",\"name\":\"Home\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/metroactive.org\\\/wordpress\\\/#organization\",\"name\":\"MetroActive Lifestyle Network\",\"description\":\"Where People & Opportunity Meet\",\"url\":\"https:\\\/\\\/metroactive.org\\\/wordpress\\\/\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/metroactive.org\\\/wordpress\\\/author\\\/#author\",\"url\":\"https:\\\/\\\/metroactive.org\\\/wordpress\\\/author\\\/\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/metroactive.org\\\/wordpress\\\/2012\\\/04\\\/26\\\/lcbo-introduces-new-sweetness-descriptors-for-wine\\\/#webpage\",\"url\":\"https:\\\/\\\/metroactive.org\\\/wordpress\\\/2012\\\/04\\\/26\\\/lcbo-introduces-new-sweetness-descriptors-for-wine\\\/\",\"name\":\"LCBO INTRODUCES NEW \\u201cSWEETNESS DESCRIPTORS\\u201d FOR WINE | MetroActive Lifestyle Network\",\"description\":\"Liz Palmer LCBO is launching a new \\u201csweetness descriptors\\u201d program starting April 29. 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