VINEXPO ANNOUNCES MAJOR NEW YORK EXHIBITION MARCH 5-6, 2018

Vinexpo New York will feature two days of business meetings, tastings, conferences, master classes and networking events.

The leading international exhibition for wine and spirits professionals is bound for the U.S. with Vinexpo New York, March 5-6, 2018. Produced in association with Diversified Communications, the show is expected to host exhibitors from all wine-producing regions around the globe to the world’s largest wine-consuming market – a distinction the U.S. has held since 2010. Show organizers aim to propose a new type of event for the wine and spirits industry, which will be adapted to the fast-evolving US market. Vinexpo New York will be open exclusively to the national trade. Targeted visitors are importers, distributors, retailers, brokers, e-commerce, on-trade buyers and sommeliers.

Held in the Javits Center’s 45,000-square-foot, glass-enclosed River Pavilion, Vinexpo New York will feature two days of business meetings, tastings, conferences, master classes and networking events. Its exhibition will showcase the newest wines and spirits introduced to the U.S. market.

“The time is right to bring Vinexpo to the U.S. market, which leads the world in wine consumption and whose influence only continues to grow,” said Guillaume Deglise, CEO of Vinexpo, which has held bi-annual exhibitions in Bordeaux since 1981 and has expanded into Asia since 1998, with shows in Hong Kong and Tokyo. “Vinexpo New York will present American buyers with an unmatched opportunity to experience, on their own turf, wines and spirits from international markets, including a number of products that have never before been available in the U.S. market.”

“We’re excited to combine forces with Vinexpo to bring the international world of wine and spirits to New York – the trade capital of the U.S.,” added Mary Larkin, Executive Vice President of Diversified Communications. A leading international media company based in Portland, Maine, Diversified produces trade events across the globe for a wide range of industries.

A catalyst for international wine and spirits business, France-based Vinexpo draws thousands of exhibitors and tens of thousands of buyers, importers, sommeliers, distributors, retailers and other qualified professionals to its exhibitions in Bordeaux and Asia. Its June 2017 show in Bordeaux will be no exception, with as many as 2,300 exhibitors and 48,000 trade visitors from 151 countries expected to descend on the city’s Parc des Expositions, June 18-21.

Vinexpo New York attendee registration will open in September 2017. For more information, visit www.vinexponewyork.com.

About Vinexpo
Founded in 1981, Vinexpo is the world’s leading show for wine and spirits professionals and a partner for the wine and spirits industry worldwide. Vinexpo is held in Bordeaux in odd-numbered years. Since 1998, Vinexpo Hong Kong (formerly known as Vinexpo Asia-Pacific) has taken place in even-numbered years, and in 2014, Vinexpo expanded to the Japanese market with the debut of Vinexpo Tokyo, also held in even-numbered years. The two have become key exhibitions of the industry in Asia. Before each exhibition, Vinexpo commissions studies on industry-specific issues and presents the findings in conferences around the world. Since 1999, it has produced a world market study with a five-year outlook, as well as a variety of trend reports. For more information, visit www.vinexpo.com.

About Diversified Communications
Diversified Communications is a leading international media company providing market access, education and information through global, national and regional face-to-face events, digital products, publications and television stations. Diversified serves a number of industries including: technology, seafood, food service, natural and organic, healthcare, commercial marine, and business management. Based in Portland, Maine, USA, Diversified has divisions in the Eastern United States, Australia, Canada, Hong Kong, Singapore, and the United Kingdom.

Vinexpo Study on Global Wine Consumption, Production and Trends – With Emphasis on China

Robert Beynat, Chief Executive of Vinexpo delivered results of the study “Current Trends in the International Wine and Spirits Market and Outlook to 2014” a few weeks ago at the Windsor Arms Hotel, Toronto, Canada, in which I was very happy to attend.

For the ninth year, the British firm IWSR (The International Wine and Spirit Research) has produced a detailed report on global consumption, production and international exchanges in the wine and spirits industry. The IWSR study has become a reference for industry professionals.

This year’s study covers 28 producer countries and 114 markets where wine and spirits are consumed and have also included an outlook to 2014. Since 1971, the IWSR database has provided the most detailed and precise information on the global alcoholic beverage market.

The study predicts that world wine consumption will have essentially risen by 8.60% over the 10 year term, 3.18% over the 2009-2014 period.

C H I N A

PRODUCTION

China first entered the top ten producing countries worldwide in 2007 and by 2010 had moved to 7th place with 115 million cases in 2010.

China’s production is expected to increase the most overall with up to 77% (128 million cases) between 2010 and 2014.

CONSUMPTION

Total Chinese wine consumption reached 96.33 million 9-litre cases, equivalent to 1.156 billion bottles, in 2009, an increase of 104% compared to 2005.

Between 2010 and 2014, the VINEXPO study expects Chinese wine consumption to grow by a further 19.6%, reaching 127 million 9-litre cases by the end of the period. At that point, China will be the 6th largest wine consuming country in the world

Legal age per capita wine consumption in China is still only 1 litre per year. “When this level of consumption per inhabitant is compared with the per capita rates of the other top 10 large consumer countries, the extraordinary potential of the Chinese market becomes clear”, Robert Beynat, pointed out.

The study further mentions that the worldwide growth in consumption will be driven by three countries: US, China and Russia.

Wine Tends

The resurgence of Rose’ is forecast to increase 7.8% in the 2009-2014 period.

All price points globally are expected to grow. The largest growth is expected in the more than $10 category with an increase of 15.37% between 2009-2014. While wines between $5-$10 will grow by 9.25%.

Overall World Wine Consumption

Between 2009 and 2014, the VINEXPO /ISWR study forecasts a moderate increase in world wine consumption of 3.18 %, reaching 2.729 billion cases.
Liz Palmer

Wine and Travel Writer
Member of the CWW (UK)